3 min read

Selling Against a Fallacy in ETRM/CTRM Software

Companies that choose Molecule come to learn that we strive, on a daily basis, to outperform any other ETRM/CTRM they have ever used – or ever will.
Selling Against a Fallacy in ETRM/CTRM Software

One of my favorite things about being a Molecule is that we under-promise and over-deliver. Regularly.

When I'm on a demo with a prospect, and they ask for a new feature to be delivered by a particular date? Nope, no can do.

WILL we do it? Maybe. But only via a contract and if our CEO 100% knows we can deliver.

We strive to be honest and factual about our ETRM/CTRM software. What we can and can't do.

Working for a company like this is refreshing - I've worked on the other side of this when it comes to company values.

One thing I've never done in my career is bad mouth a competitor. There's no point. We focus on solving our customers' problems better than anyone else. We trust that our team's integrity is evident.

In this post, let's look at software in general. I've sold a lot of it, so I have outside perspective as well.


Table of Contents


ETRM/CTRM Timelines and Costs

In every industry there are companies that bend the rules when answering RFPs, promising a new feature, or even mocking up an 'MVP' and calling it a production feature. Lots of companies promise a timeline for implementation or feature development, and then riddle customers with change orders and blast the implementation costs to the moon.

The ETRM/CTRM industry wrote the blueprint for decades-long implementations that balloon costs into the billions.

ETRM/CTRM Product Quality

I want software to work like technology from Minority Report. But other ETRM/CTRM platforms don't. I've seen them.

Building Trust with Customers

How does Molecule combat our customers' fears of a vendor lying to them? Here are some of the big ways, and we challenge you to ask your vendors to do the same.

  1. If we promise a new feature, we'll tie it to a timeline in the contract. And we meet that deadline.
  2. We are open to Proofs-of-Concept. If we don't meet your requirements, you can walk away. Ask a monopoly to do this. Please.
  3. We do not lie in RFPs.
  4. We provide support our customers adore, with live, full-time Molecule employees. Check out what our users say about our support on Molecule's G2 page.

That being said, we are not perfect. We've missed a deadline before. Every now and then we find a bug. We are humans writing code and running a company with the end goal of making our customers' lives better.

Maybe it's to our detriment that we answer RFPs with total honesty. We lose more of them than we win. But we know this for a fact: companies that choose Molecule come to learn that we strive, on a daily basis, to outperform any other ETRM/CTRM they have ever used – or ever will.

Fixed Fee ETRM/CTRM Pricing
Molecule bids every ETRM/CTRM opportunity on a fixed fee basis. We outline what this includes and why others don’t use a fixed fee structure.
The Molecule Ecosystem
A glimpse into the third-party services and cloud technologies we use to provide our customers with the most optimal ETRM/CTRM experience.
What to Expect After You Sign | Molecule ETRM
You’ve signed your contract with Molecule, and you’re ready to get started with your new ETRM/CTRM... now what?Here’s what you can expect over the next few months as one of our new customers.